challenge accepted.

The Problem

Sheree Burton Fitness came to Fifo after building her brand into a full-time job. The marketing and campaign management was taking up too much of her time and she needed a team to take the pressure off and give her guidance on how to focus her efforts in a time effective way while continuing to grow her revenue.    

The Solution

Fifo crafted a game plan to manage the Sheree Burton Fitness marketing efforts to save her time with a focus on increasing website traffic and conversions for her 10-Day Health Challenges and VIP Personal Coaching services. Through digital marketing funnels, automated email campaigns, video content for ads, and a website redesign, the results were exponential.  

The Results

What we saw proved our Fifo Funnel method: it takes a concerted effort with multiple touch points to generate conversions. The highest conversions occurred at the email and retargeting ad level; those people who had previously been introduced to Sheree. As campaigns continued to take place, the size and effectiveness of those emails and ads continued to grow, building a snowball effect for conversions and revenue.

389k IMPRESSIONS

3x CAMPAIGN ROI

$0.29 COST PER CLICK

5x EMAIL ROI

2.9x TOTAL ROI

BEST AD ROI = 625%